"Traditionally handcrafted, contemporary style"

Welcome to Naila Ahmad LONDON!

A boutique where I empower you with colours, designs and prints from my Pakistani culture and heritage. Colours tell a story and I want you all to tell a story in your homes and wardrobes.

I create bespoke, handcrafted comfort and luxury inspired by tradition, nature and design. Browse and shop premium homeware, apparel and self-care gifts.

Welcome to my handcrafted collection, the perfect destination for shoppers who appreciate unique gift ideas. Our small batch, slow fashion items are proudly made in London, reflecting the essence of handmade craftsmanship. Discover one-of-a-kind treasures that will bring joy to you & your loved ones.

Looking for unique gift ideas that promote self-care? Look no further! Our best-selling handmade hot/cold pillow is the perfect natural way to relieve pain and discomfort. Made with care and attention to detail, our relaxing pillow will provide the ultimate comfort and relaxation experience. Shop now and give the gift of self-care to yourself or someone special!


Gorgeous lavender sachet

Beautifully sewn, smells fantastic and I love that it has a good size ribbon hanging, so I can either put it in my drawer, hang it on the handles or in my wardrobe. The colours are even better in real life & I love the hand printing. Would make a lovely present as it came really nicely gift wrapped in recyclable & reusable packaging. Really happy with my purchase.



Tote bag

I have bought a tote bag & am so happy with my purchase. Th ebag is so neatly stitched & the care taken to print the beautiful design is cler. Super shop owner! Naila is so sweet & she packaged my item carefully & attractively. Thank you for a wonderful purchase.